LONDON - In advance of the London 2012 Olympics, former St. Bonaventure men's basketball player Ogo Adegboye '11 is featured with rap stars Snoop Dogg and Warren G in an Adidas advertisement for the Games.
Adegboye (wearing No. 6 in blue), a two-year member of the Bonnies, was called up to the Great Brittain senior men's team last summer, where he earned a starting spot in helping GB qualify for this summer's Eurobasket Championships in Lithuania. He led the nation in minutes per game (39.0) in his final season at St. Bonaventure and averaged 11.2 points per game to help SBU to its first winning record and postseason appearance since 2001-02.
The advertisement features a 3-on-3 pickup game with members of the national team squaring off against the rap stars and reigning world-champion triple jumper Phillips Idowu.
Marketing Director for Adidas UK, Nick Craggs said: "To celebrate one year to go we wanted to give the consumers a glimpse of what to expect from adidas over the next 12 months and capture the imagination of those who are perhaps not yet engaged by the Olympics."
No comments:
Post a Comment